InternationalExpansion Announcement
Swig Signs 14-Unit Development Deal for New Mexico and West Texas
Dirty soda brand Swig signed a 14-unit agreement with a family of multi-unit operators covering Albuquerque, Santa Fe and El Paso.

The Deal
Utah-based drink brand Swig has signed a 14-unit development agreement for New Mexico and West Texas, announced via Franchising.com and reported by Franchise Herald on 27 October 2026.
Key Facts
- Franchisees: Heather Berry and her brother Brock Stokes, with Berry’s daughters Olivia and Emma — nearly a decade of multi-unit franchise experience.
- Territory: Albuquerque, Santa Fe and El Paso.
- Timeline: Agreement closed 26 October; first location targeted by summer 2027.
- System size: More than 150 locations across 16 states.
- 2026 signings: Includes Kansas City (38 units), Southern Florida (25), Chicago southwest suburbs (13), South Denver (11) and Washington state (11).
Source: Franchise Herald, 27 Oct 2026
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